UpAds OÜ is a OÜ based in Tallinn, registry code 16818748, status: active. Main activity: Media representation. Its annual report for 2025 shows revenue of €44 619 and 1 employees.
Turnover
—
State taxes
2 163 €
↓ 36.0%vs Q2 2026
Labour taxes
2 338 €
↑ 28.2%vs Q2 2026
Employees
1
±0vs Q2 2026
Q3 2026 · data from the Tax and Customs Board (EMTA)
Position in the industry Activities of advertising, market research and public relations · EMTAK 73
Labour taxes per employee2 338 €
above 68% of companies
industry median 1 523 € · companies in the industry: 1 026
Revenue · 202544 619 €
above 71% of companies
industry median 14 652 € · companies in the industry: 3 983
Net profit margin · 202530.8 %
above 69% of companies
industry median 8.6 % · companies in the industry: 3 053
Taxes and turnover
Q4 2023 – Q3 2026
Labour taxes per employee, € Q3 2026: 2 338 € · +28.2% vs Q2 2026 · industry median 1 523 € · above 68% of the industry
Company
Industry median
Industry: Activities of advertising, market research and public relations (the EMTAK division of the main activity). Median: half of the industry is above, half below.
EmployeesQ3 2026: 1 · +0.0% vs Q2 2026State taxes, € Q3 2026: 2 163 € · −36.0% vs Q2 2026
Figures by quarter
Quarter
Turnover, €
State taxes, €
Labour taxes, €
Employees
Q3 2026
—
2 163
2 338
1
Q2 2026
—
3 379
1 824
1
Q1 2026
—
1 650
1 808
1
Q4 2025
—
1 420
1 570
1
Q3 2025
—
1 420
1 570
1
Q2 2025
—
1 420
1 570
1
Q1 2025
—
1 405
1 555
1
Q4 2024
—
1 375
1 524
1
Q3 2024
—
1 375
1 524
1
Q2 2024
—
1 375
1 524
1
Q1 2024
—
1 375
1 524
1
Q4 2023
—
—
—
1
Labour taxes per employee per month
779 €
Q3 2026 · calculated from EMTA data
Financials by year
2023 – 2025
Revenue, € 2025: 44 619 € · +16.3% vs 2024 · industry median 14 652 € · above 71% of the industry
Company
Industry median
Industry: Activities of advertising, market research and public relations (the EMTAK division of the main activity). Median: half of the industry is above, half below.
Net profit, € 2025: 13 744 € · +464.0% vs 2024 · industry median 382 € · above 80% of the industry
Company
Industry median
Industry: Activities of advertising, market research and public relations (the EMTAK division of the main activity). Median: half of the industry is above, half below.
Net profit margin, % 2025: 30.8 % · +24.5 pp vs the year before · industry median 8.6 % · above 69% of the industry
Company
Industry median
Industry: Activities of advertising, market research and public relations (the EMTAK division of the main activity). Median: half of the industry is above, half below.
Assets, € 2025: 22 690 € · +130.0% vs 2024Equity, € 2025: 19 648 € · +232.8% vs 2024Employees2025: 1 · +0.0% vs 2024 · industry median 1 · above 5% of the industry
Company
Industry median
Industry: Activities of advertising, market research and public relations (the EMTAK division of the main activity). Median: half of the industry is above, half below.
Financials by year
Year
Revenue, €
Net profit, €
Labour costs, €
Assets, €
Equity, €
Employees
2025
44 619
13 744
18 096
22 690
19 648
1
2024
38 368
2 437
18 096
9 866
5 904
1
2023
9 075
3 466
1 508
4 235
3 467
1
Figures from the company’s own (non-consolidated) balance sheet and income statement. A loss is shown with a minus sign.
Financial ratios for 2025
Net profit margin
30.8 %
Net profit / revenue
Return on equity (ROE)
70.0 %
Net profit / equity
Return on assets (ROA)
60.6 %
Net profit / assets
Equity ratio
86.6 %
Equity / assets
Debt ratio
13.4 %
Liabilities / assets
Current ratio
7.46
Current assets / current liabilities
Revenue per employee
44 619 €
Revenue / average full-time employees
Labour cost per employee per month
1 508 €
Labour costs / employees / 12 months (incl. employer taxes)
