WhiteFairy OÜ

Active Registry code 16617568 OÜ Tallinn Registered 21 Nov 2022
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WhiteFairy OÜ is a OÜ based in Tallinn, registry code 16617568, status: active. Main activity: Retail sale of flowers, plants, seeds, transplants and fertilizers. According to EMTA, turnover for Q3 2026 was €24 709 with 2 employees.

Turnover
24 709 €
↓ 35.9% vs Q2 2026
State taxes
5 705 €
↓ 32.1% vs Q2 2026
Labour taxes
4 047 €
↑ 7.0% vs Q2 2026
Employees
2
±0 vs Q2 2026

Q3 2026 · data from the Tax and Customs Board (EMTA)

Position in the industry Retail trade · EMTAK 47

  • Turnover · Q3 2026 24 709 €
    industry median 23 652 € · companies in the industry: 7 652
  • Labour taxes per employee 2 024 €
    industry median 1 201 € · companies in the industry: 4 663
  • Revenue · 2024 178 722 €
    industry median 18 875 € · companies in the industry: 14 003
  • Net profit margin · 2024 0.3 %
    industry median 1.5 % · companies in the industry: 10 033

Taxes and turnover

Q4 2023 – Q3 2026
Turnover, € Q3 2026: 24 709 € · −35.9% vs Q2 2026 · industry median 23 652 € · above 51% of the industry
020 00040 00060 00080 000Q4 2023 Company: 42 043 € Industry median: 26 822 €Q4·23Q1 2024 Company: 38 781 € Industry median: 23 246 €Q2 2024 Company: 60 300 € Industry median: 26 103 €Q2·24Q3 2024 Company: 39 892 € Industry median: 24 905 €Q4 2024 Company: 40 443 € Industry median: 25 283 €Q4·24Q1 2025 Company: 39 512 € Industry median: 21 556 €Q2 2025 Company: 58 241 € Industry median: 24 404 €Q2·25Q3 2025 Company: 32 461 € Industry median: 24 441 €Q4 2025 Company: 26 358 € Industry median: 23 532 €Q4·25Q1 2026 Company: 26 094 € Industry median: 20 253 €Q2 2026 Company: 38 518 € Industry median: 23 917 €Q2·26Q3 2026 Company: 24 709 € Industry median: 23 652 €Q3·26020 00040 00060 000Q4 2024 Company: 40 443 € Industry median: 25 283 €Q1 2025 Company: 39 512 € Industry median: 21 556 €Q1·25Q2 2025 Company: 58 241 € Industry median: 24 404 €Q3 2025 Company: 32 461 € Industry median: 24 441 €Q3·25Q4 2025 Company: 26 358 € Industry median: 23 532 €Q1 2026 Company: 26 094 € Industry median: 20 253 €Q1·26Q2 2026 Company: 38 518 € Industry median: 23 917 €Q3 2026 Company: 24 709 € Industry median: 23 652 €Q3·26
  • Company
  • Industry median

Industry: Retail trade (the EMTAK division of the main activity). Median: half of the industry is above, half below.

Labour taxes per employee, € Q3 2026: 2 024 € · +7.0% vs Q2 2026 · industry median 1 201 € · above 76% of the industry
05001 0001 5002 0002 500Q4 2023 Company: 1 714 € Industry median: 971 €Q4·23Q1 2024 Company: 2 100 € Industry median: 1 002 €Q2 2024 Company: 1 743 € Industry median: 1 009 €Q2·24Q3 2024 Company: 1 627 € Industry median: 1 048 €Q4 2024 Company: 1 518 € Industry median: 1 053 €Q4·24Q1 2025 Company: 1 633 € Industry median: 1 099 €Q2 2025 Company: 1 104 € Industry median: 1 126 €Q2·25Q3 2025 Company: 1 592 € Industry median: 1 156 €Q4 2025 Company: 2 048 € Industry median: 1 151 €Q4·25Q1 2026 Company: 2 053 € Industry median: 1 116 €Q2 2026 Company: 1 891 € Industry median: 1 131 €Q2·26Q3 2026 Company: 2 024 € Industry median: 1 201 €Q3·2605001 0001 5002 0002 500Q4 2024 Company: 1 518 € Industry median: 1 053 €Q1 2025 Company: 1 633 € Industry median: 1 099 €Q1·25Q2 2025 Company: 1 104 € Industry median: 1 126 €Q3 2025 Company: 1 592 € Industry median: 1 156 €Q3·25Q4 2025 Company: 2 048 € Industry median: 1 151 €Q1 2026 Company: 2 053 € Industry median: 1 116 €Q1·26Q2 2026 Company: 1 891 € Industry median: 1 131 €Q3 2026 Company: 2 024 € Industry median: 1 201 €Q3·26
  • Company
  • Industry median

Industry: Retail trade (the EMTAK division of the main activity). Median: half of the industry is above, half below.

Employees Q3 2026: 2 · +0.0% vs Q2 2026
01234Q4 2023 Company: 4Q4·23Q1 2024 Company: 3Q2 2024 Company: 3Q2·24Q3 2024 Company: 3Q4 2024 Company: 3Q4·24Q1 2025 Company: 3Q2 2025 Company: 4Q2·25Q3 2025 Company: 3Q4 2025 Company: 2Q4·25Q1 2026 Company: 2Q2 2026 Company: 2Q2·26Q3 2026 Company: 2Q3·2601234Q4 2024 Company: 3Q1 2025 Company: 3Q1·25Q2 2025 Company: 4Q3 2025 Company: 3Q3·25Q4 2025 Company: 2Q1 2026 Company: 2Q1·26Q2 2026 Company: 2Q3 2026 Company: 2Q3·26
State taxes, € Q3 2026: 5 705 € · −32.1% vs Q2 2026
02 0004 0006 0008 00010 000Q4 2023 Company: 9 198 €Q4·23Q1 2024 Company: 8 055 €Q2 2024 Company: 8 605 €Q2·24Q3 2024 Company: 7 595 €Q4 2024 Company: 7 160 €Q4·24Q1 2025 Company: 6 959 €Q2 2025 Company: 9 206 €Q2·25Q3 2025 Company: 7 246 €Q4 2025 Company: 5 985 €Q4·25Q1 2026 Company: 6 019 €Q2 2026 Company: 8 403 €Q2·26Q3 2026 Company: 5 705 €Q3·2602 0004 0006 0008 00010 000Q4 2024 Company: 7 160 €Q1 2025 Company: 6 959 €Q1·25Q2 2025 Company: 9 206 €Q3 2025 Company: 7 246 €Q3·25Q4 2025 Company: 5 985 €Q1 2026 Company: 6 019 €Q1·26Q2 2026 Company: 8 403 €Q3 2026 Company: 5 705 €Q3·26
Figures by quarter
Quarter Turnover, € State taxes, € Labour taxes, € Employees
Q3 2026 24 709 5 705 4 047 2
Q2 2026 38 518 8 403 3 781 2
Q1 2026 26 094 6 019 4 106 2
Q4 2025 26 358 5 985 4 095 2
Q3 2025 32 461 7 246 4 777 3
Q2 2025 58 241 9 206 4 415 4
Q1 2025 39 512 6 959 4 900 3
Q4 2024 40 443 7 160 4 554 3
Q3 2024 39 892 7 595 4 882 3
Q2 2024 60 300 8 605 5 230 3
Q1 2024 38 781 8 055 6 301 3
Q4 2023 42 043 9 198 6 856 4
Q3 2023 47 265 10 105 6 902 4
Q2 2023 67 950 10 733 5 134 4
Q1 2023 48 074 5 512 2 594 3
Q4 2022 2 189 — — 2
Labour taxes per employee per month
675 €
Turnover per employee in the quarter
12 355 €

Q3 2026 · calculated from EMTA data

Financials by year

2023 – 2024
Revenue, € thousand 2024: 178 722 € · −18.2% vs 2023 · industry median 18 875 € · above 80% of the industry
0501001502002502023 Company: 218 529 € Industry median: 20 218 €20232024 Company: 178 722 € Industry median: 18 875 €20240501001502002502023 Company: 218 529 € Industry median: 20 218 €2024 Company: 178 722 € Industry median: 18 875 €2024
  • Company
  • Industry median

Industry: Retail trade (the EMTAK division of the main activity). Median: half of the industry is above, half below.

Net profit, € 2024: 455 € · −95.0% vs 2023 · industry median 0 € · above 62% of the industry
02 0004 0006 0008 00010 0002023 Company: 9 101 € Industry median: 20 €20232024 Company: 455 € Industry median: 0 €202402 0004 0006 0008 00010 0002023 Company: 9 101 € Industry median: 20 €2024 Company: 455 € Industry median: 0 €2024
  • Company
  • Industry median

Industry: Retail trade (the EMTAK division of the main activity). Median: half of the industry is above, half below.

Net profit margin, % 2024: 0.3 % · −3.9 pp vs the year before · industry median 1.5 % · above 39% of the industry
0123452023 Company: 4.2 % Industry median: 2.2 %20232024 Company: 0.3 % Industry median: 1.5 %20240123452023 Company: 4.2 % Industry median: 2.2 %2024 Company: 0.3 % Industry median: 1.5 %2024
  • Company
  • Industry median

Industry: Retail trade (the EMTAK division of the main activity). Median: half of the industry is above, half below.

Assets, € 2024: 22 909 € · +5.0% vs 2023
05 00010 00015 00020 00025 0002023 Company: 21 825 €20232024 Company: 22 909 €202405 00010 00015 00020 00025 0002023 Company: 21 825 €2024 Company: 22 909 €2024
Equity, € 2024: 12 056 € · +3.9% vs 2023
02 5005 0007 50010 00012 5002023 Company: 11 601 €20232024 Company: 12 056 €202402 5005 0007 50010 00012 5002023 Company: 11 601 €2024 Company: 12 056 €2024
Employees 2024: 3 · +0.0% vs 2023 · industry median 2 · above 70% of the industry
01232023 Company: 3 Industry median: 220232024 Company: 3 Industry median: 2202401232023 Company: 3 Industry median: 22024 Company: 3 Industry median: 22024
  • Company
  • Industry median

Industry: Retail trade (the EMTAK division of the main activity). Median: half of the industry is above, half below.

Financials by year
Year Revenue, € Net profit, € Labour costs, € Assets, € Equity, € Employees
2024 178 722 455 50 470 22 909 12 056 3
2023 218 529 9 101 65 821 21 825 11 601 3

Figures from the company’s own (non-consolidated) balance sheet and income statement. A loss is shown with a minus sign.

Financial ratios for 2024

Net profit margin
0.3 %
Net profit / revenue
Return on equity (ROE)
3.8 %
Net profit / equity
Return on assets (ROA)
2.0 %
Net profit / assets
Equity ratio
52.6 %
Equity / assets
Debt ratio
47.4 %
Liabilities / assets
Current ratio
2.11
Current assets / current liabilities
Revenue per employee
59 574 €
Revenue / average full-time employees
Labour cost per employee per month
1 402 €
Labour costs / employees / 12 months (incl. employer taxes)

Annual reports

PDFs from e-Äriregister
Annual reports
Year Period Filed Report Documents
2024 1 Jan 2024 – 31 Dec 2024 26 Jun 2025 Company’s own e-Äriregister
2023 21 Nov 2022 – 31 Dec 2023 29 Apr 2024 Company’s own e-Äriregister

Board

  • Aile Roog
    Board member · since 21 Nov 2022

Right of representation

Any member of the management board may represent the private limited company in all transactions.

Owners

  • Aile Roog
    Natural person · 2 500 €

Beneficial owners

  • Aile Roog
    Direct ownership · since 21 Nov 2022

Founders and other persons

  • Aile Roog
    Founder · 2 500 € · 20 Nov 2022
shared board members, owners or beneficial owners

Activities (EMTAK)

  • 47761Retail sale of flowers, plants, seeds, transplants and fertilizers Main
Rulings
Number, date Title Deadline State Document
Ä 50215446 / 2
1 Sep 2023
Amendment entry In force
1 Sep 2023
PDF
Ä 50215446
21 Nov 2022
First entry In force
21 Nov 2022
PDF
Ä 50215446 / M1
18 Nov 2022
Ruling to eliminate deficiencies 2 Dec 2022 Deficiencies eliminated
21 Nov 2022
PDF

Sources: e-Äriregister and EMTA. Data updated 31 Oct 2026. Open at the source ↗ · Report an error in the data