Good Morning OÜ

Active Registry code 12645191 OÜ Tallinn Registered 14 Apr 2014
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Good Morning OÜ is a OÜ based in Tallinn, registry code 12645191, status: active. Main activity: Non-specialised retail sale of predominately food, beverages or tobacco. According to EMTA, turnover for Q3 2026 was €220 893 with 6 employees.

Turnover
220 893 €
↑ 9.7% vs Q2 2026
State taxes
17 887 €
↑ 23.2% vs Q2 2026
Labour taxes
7 830 €
↑ 20.7% vs Q2 2026
Employees
6
±0 vs Q2 2026

Q3 2026 · data from the Tax and Customs Board (EMTA)

Position in the industry Retail trade · EMTAK 47

  • Turnover · Q3 2026 220 893 €
    industry median 23 652 € · companies in the industry: 7 652
  • Labour taxes per employee 1 305 €
    industry median 1 201 € · companies in the industry: 4 663
  • Revenue · 2025 732 566 €
    industry median 16 974 € · companies in the industry: 13 500
  • Net profit margin · 2025 3.1 %
    industry median 1.3 % · companies in the industry: 9 480

Taxes and turnover

Q4 2023 – Q3 2026
Turnover, € thousand Q3 2026: 220 893 € · +9.7% vs Q2 2026 · industry median 23 652 € · above 85% of the industry
050100150200250Q4 2023 Company: 169 053 € Industry median: 26 822 €Q4·23Q1 2024 Company: 148 829 € Industry median: 23 246 €Q2 2024 Company: 177 047 € Industry median: 26 103 €Q2·24Q3 2024 Company: 199 083 € Industry median: 24 905 €Q4 2024 Company: 177 662 € Industry median: 25 283 €Q4·24Q1 2025 Company: 161 041 € Industry median: 21 556 €Q2 2025 Company: 187 252 € Industry median: 24 404 €Q2·25Q3 2025 Company: 205 211 € Industry median: 24 441 €Q4 2025 Company: 188 701 € Industry median: 23 532 €Q4·25Q1 2026 Company: 173 736 € Industry median: 20 253 €Q2 2026 Company: 201 348 € Industry median: 23 917 €Q2·26Q3 2026 Company: 220 893 € Industry median: 23 652 €Q3·26050100150200250Q4 2024 Company: 177 662 € Industry median: 25 283 €Q1 2025 Company: 161 041 € Industry median: 21 556 €Q1·25Q2 2025 Company: 187 252 € Industry median: 24 404 €Q3 2025 Company: 205 211 € Industry median: 24 441 €Q3·25Q4 2025 Company: 188 701 € Industry median: 23 532 €Q1 2026 Company: 173 736 € Industry median: 20 253 €Q1·26Q2 2026 Company: 201 348 € Industry median: 23 917 €Q3 2026 Company: 220 893 € Industry median: 23 652 €Q3·26
  • Company
  • Industry median

Industry: Retail trade (the EMTAK division of the main activity). Median: half of the industry is above, half below.

Labour taxes per employee, € Q3 2026: 1 305 € · +20.7% vs Q2 2026 · industry median 1 201 € · above 56% of the industry
05001 0001 500Q4 2023 Company: 982 € Industry median: 971 €Q4·23Q1 2024 Company: 636 € Industry median: 1 002 €Q2 2024 Company: 914 € Industry median: 1 009 €Q2·24Q3 2024 Company: 1 290 € Industry median: 1 048 €Q4 2024 Company: 944 € Industry median: 1 053 €Q4·24Q1 2025 Company: 901 € Industry median: 1 099 €Q2 2025 Company: 1 114 € Industry median: 1 126 €Q2·25Q3 2025 Company: 1 040 € Industry median: 1 156 €Q4 2025 Company: 969 € Industry median: 1 151 €Q4·25Q1 2026 Company: 1 171 € Industry median: 1 116 €Q2 2026 Company: 1 081 € Industry median: 1 131 €Q2·26Q3 2026 Company: 1 305 € Industry median: 1 201 €Q3·2605001 0001 500Q4 2024 Company: 944 € Industry median: 1 053 €Q1 2025 Company: 901 € Industry median: 1 099 €Q1·25Q2 2025 Company: 1 114 € Industry median: 1 126 €Q3 2025 Company: 1 040 € Industry median: 1 156 €Q3·25Q4 2025 Company: 969 € Industry median: 1 151 €Q1 2026 Company: 1 171 € Industry median: 1 116 €Q1·26Q2 2026 Company: 1 081 € Industry median: 1 131 €Q3 2026 Company: 1 305 € Industry median: 1 201 €Q3·26
  • Company
  • Industry median

Industry: Retail trade (the EMTAK division of the main activity). Median: half of the industry is above, half below.

Employees Q3 2026: 6 · +0.0% vs Q2 2026
0246Q4 2023 Company: 5Q4·23Q1 2024 Company: 6Q2 2024 Company: 6Q2·24Q3 2024 Company: 4Q4 2024 Company: 5Q4·24Q1 2025 Company: 5Q2 2025 Company: 5Q2·25Q3 2025 Company: 6Q4 2025 Company: 6Q4·25Q1 2026 Company: 5Q2 2026 Company: 6Q2·26Q3 2026 Company: 6Q3·260246Q4 2024 Company: 5Q1 2025 Company: 5Q1·25Q2 2025 Company: 5Q3 2025 Company: 6Q3·25Q4 2025 Company: 6Q1 2026 Company: 5Q1·26Q2 2026 Company: 6Q3 2026 Company: 6Q3·26
State taxes, € Q3 2026: 17 887 € · +23.2% vs Q2 2026
05 00010 00015 00020 000Q4 2023 Company: 11 807 €Q4·23Q1 2024 Company: 8 824 €Q2 2024 Company: 10 170 €Q2·24Q3 2024 Company: 11 005 €Q4 2024 Company: 13 773 €Q4·24Q1 2025 Company: 9 542 €Q2 2025 Company: 11 876 €Q2·25Q3 2025 Company: 14 614 €Q4 2025 Company: 16 241 €Q4·25Q1 2026 Company: 15 205 €Q2 2026 Company: 14 518 €Q2·26Q3 2026 Company: 17 887 €Q3·2605 00010 00015 00020 000Q4 2024 Company: 13 773 €Q1 2025 Company: 9 542 €Q1·25Q2 2025 Company: 11 876 €Q3 2025 Company: 14 614 €Q3·25Q4 2025 Company: 16 241 €Q1 2026 Company: 15 205 €Q1·26Q2 2026 Company: 14 518 €Q3 2026 Company: 17 887 €Q3·26
Figures by quarter
Quarter Turnover, € State taxes, € Labour taxes, € Employees
Q3 2026 220 893 17 887 7 830 6
Q2 2026 201 348 14 518 6 487 6
Q1 2026 173 736 15 205 5 856 5
Q4 2025 188 701 16 241 5 816 6
Q3 2025 205 211 14 614 6 238 6
Q2 2025 187 252 11 876 5 571 5
Q1 2025 161 041 9 542 4 504 5
Q4 2024 177 662 13 773 4 721 5
Q3 2024 199 083 11 005 5 161 4
Q2 2024 177 047 10 170 5 486 6
Q1 2024 148 829 8 824 3 816 6
Q4 2023 169 053 11 807 4 912 5
Q3 2023 201 659 11 601 6 265 7
Q2 2023 183 194 10 952 5 194 7
Q1 2023 156 808 10 600 5 024 7
Q4 2022 173 501 10 910 4 810 7
Q3 2022 192 041 10 810 5 145 6
Q2 2022 161 543 9 153 4 932 6
Q1 2022 131 207 7 708 3 699 5
Labour taxes per employee per month
435 €
Turnover per employee in the quarter
36 816 €

Q3 2026 · calculated from EMTA data

Financials by year

2016 – 2025
Revenue, € thousand 2025: 732 566 € · +5.8% vs 2024 · industry median 16 974 € · above 91% of the industry
02004006008002016 Company: — Industry median: —20162017 Company: — Industry median: —20172018 Company: — Industry median: —20182019 Company: 312 237 € Industry median: 25 000 €20192020 Company: 180 431 € Industry median: 21 390 €20202021 Company: 216 371 € Industry median: 23 333 €20212022 Company: 652 155 € Industry median: 22 891 €20222023 Company: 694 065 € Industry median: 20 218 €20232024 Company: 692 359 € Industry median: 18 875 €20242025 Company: 732 566 € Industry median: 16 974 €202502004006008002018 Company: — Industry median: —2019 Company: 312 237 € Industry median: 25 000 €20192020 Company: 180 431 € Industry median: 21 390 €2021 Company: 216 371 € Industry median: 23 333 €20212022 Company: 652 155 € Industry median: 22 891 €2023 Company: 694 065 € Industry median: 20 218 €20232024 Company: 692 359 € Industry median: 18 875 €2025 Company: 732 566 € Industry median: 16 974 €2025
  • Company
  • Industry median

Industry: Retail trade (the EMTAK division of the main activity). Median: half of the industry is above, half below.

Net profit, € 2025: 23 022 € · −2.9% vs 2024 · industry median 0 € · above 91% of the industry
-40 000-20 000020 00040 0002016 Company: — Industry median: —20162017 Company: — Industry median: —20172018 Company: — Industry median: —20182019 Company: 3 254 € Industry median: 246 €20192020 Company: 794 € Industry median: 98 €20202021 Company: -29 874 € Industry median: 245 €20212022 Company: 1 972 € Industry median: 96 €20222023 Company: 21 087 € Industry median: 20 €20232024 Company: 23 715 € Industry median: 0 €20242025 Company: 23 022 € Industry median: 0 €2025-40 000-20 000020 00040 0002018 Company: — Industry median: —2019 Company: 3 254 € Industry median: 246 €20192020 Company: 794 € Industry median: 98 €2021 Company: -29 874 € Industry median: 245 €20212022 Company: 1 972 € Industry median: 96 €2023 Company: 21 087 € Industry median: 20 €20232024 Company: 23 715 € Industry median: 0 €2025 Company: 23 022 € Industry median: 0 €2025
  • Company
  • Industry median

Industry: Retail trade (the EMTAK division of the main activity). Median: half of the industry is above, half below.

Net profit margin, % 2025: 3.1 % · −0.3 pp vs the year before · industry median 1.3 % · above 59% of the industry
-15-10-5052016 Company: — Industry median: —20162017 Company: — Industry median: —20172018 Company: — Industry median: —20182019 Company: 1.0 % Industry median: 2.6 %20192020 Company: 0.4 % Industry median: 2.7 %20202021 Company: -13.8 % Industry median: 3.3 %20212022 Company: 0.3 % Industry median: 2.8 %20222023 Company: 3.0 % Industry median: 2.2 %20232024 Company: 3.4 % Industry median: 1.5 %20242025 Company: 3.1 % Industry median: 1.3 %2025-15-10-5052018 Company: — Industry median: —2019 Company: 1.0 % Industry median: 2.6 %20192020 Company: 0.4 % Industry median: 2.7 %2021 Company: -13.8 % Industry median: 3.3 %20212022 Company: 0.3 % Industry median: 2.8 %2023 Company: 3.0 % Industry median: 2.2 %20232024 Company: 3.4 % Industry median: 1.5 %2025 Company: 3.1 % Industry median: 1.3 %2025
  • Company
  • Industry median

Industry: Retail trade (the EMTAK division of the main activity). Median: half of the industry is above, half below.

Assets, € thousand 2025: 396 522 € · −0.8% vs 2024
01002003004005002016 Company: —20162017 Company: —20172018 Company: —20182019 Company: 351 184 €20192020 Company: 339 049 €20202021 Company: 404 759 €20212022 Company: 385 257 €20222023 Company: 387 476 €20232024 Company: 399 591 €20242025 Company: 396 522 €202501002003004005002018 Company: —2019 Company: 351 184 €20192020 Company: 339 049 €2021 Company: 404 759 €20212022 Company: 385 257 €2023 Company: 387 476 €20232024 Company: 399 591 €2025 Company: 396 522 €2025
Equity, € 2025: 42 069 € · +44.8% vs 2024
-20 000020 00040 00060 0002016 Company: —20162017 Company: —20172018 Company: —20182019 Company: 11 352 €20192020 Company: 12 146 €20202021 Company: -17 728 €20212022 Company: -15 755 €20222023 Company: 5 332 €20232024 Company: 29 047 €20242025 Company: 42 069 €2025-20 000020 00040 00060 0002018 Company: —2019 Company: 11 352 €20192020 Company: 12 146 €2021 Company: -17 728 €20212022 Company: -15 755 €2023 Company: 5 332 €20232024 Company: 29 047 €2025 Company: 42 069 €2025
Employees 2025: 6 · +0.0% vs 2024 · industry median 2 · above 85% of the industry
02462016 Company: 1 Industry median: —20162017 Company: 1 Industry median: —20172018 Company: 6 Industry median: 220182019 Company: 4 Industry median: 220192020 Company: 3 Industry median: 220202021 Company: 4 Industry median: 220212022 Company: 6 Industry median: 220222023 Company: 6 Industry median: 220232024 Company: 6 Industry median: 220242025 Company: 6 Industry median: 2202502462018 Company: 6 Industry median: 22019 Company: 4 Industry median: 220192020 Company: 3 Industry median: 22021 Company: 4 Industry median: 220212022 Company: 6 Industry median: 22023 Company: 6 Industry median: 220232024 Company: 6 Industry median: 22025 Company: 6 Industry median: 22025
  • Company
  • Industry median

Industry: Retail trade (the EMTAK division of the main activity). Median: half of the industry is above, half below.

Financials by year
Year Revenue, € Net profit, € Labour costs, € Assets, € Equity, € Employees
2025 732 566 23 022 76 203 396 522 42 069 6
2024 692 359 23 715 66 548 399 591 29 047 6
2023 694 065 21 087 67 979 387 476 5 332 6
2022 652 155 1 972 62 640 385 257 -15 755 6
2021 216 371 -29 874 19 353 404 759 -17 728 4
2020 180 431 794 24 632 339 049 12 146 3
2019 312 237 3 254 25 862 351 184 11 352 4
2018 — — — — — 6
2017 — — — — — 1
2016 — — — — — 1
2015 — — — — — 1
2014 — — — — — 0

Figures from the company’s own (non-consolidated) balance sheet and income statement. A loss is shown with a minus sign.

Financial ratios for 2025

Net profit margin
3.1 %
Net profit / revenue
Return on equity (ROE)
54.7 %
Net profit / equity
Return on assets (ROA)
5.8 %
Net profit / assets
Equity ratio
10.6 %
Equity / assets
Debt ratio
89.4 %
Liabilities / assets
Current ratio
0.91
Current assets / current liabilities
Revenue per employee
122 094 €
Revenue / average full-time employees
Labour cost per employee per month
1 058 €
Labour costs / employees / 12 months (incl. employer taxes)

Annual reports

PDFs from e-Äriregister
Annual reports
Year Period Filed Report Documents
2025 1 Jan 2025 – 31 Dec 2025 29 Jun 2026 Company’s own e-Äriregister
2024 1 Jan 2024 – 31 Dec 2024 29 Jun 2025 Company’s own e-Äriregister
2023 1 Jan 2023 – 31 Dec 2023 19 Apr 2024 Company’s own e-Äriregister
2022 1 Jan 2022 – 31 Dec 2022 18 May 2023 Company’s own e-Äriregister
2021 1 Jan 2021 – 31 Dec 2021 6 May 2022 Company’s own e-Äriregister
2020 1 Jan 2020 – 31 Dec 2020 17 Jun 2021 Company’s own e-Äriregister
2019 1 Jan 2019 – 31 Dec 2019 22 Jul 2020 Company’s own e-Äriregister

Board

Right of representation

Any member of the management board may represent the private limited company in all transactions.

Owners

Beneficial owners

Founders and other persons

shared board members, owners or beneficial owners

Activities (EMTAK)

  • 47111Non-specialised retail sale of predominately food, beverages or tobacco Main
Rulings
Number, date Title Deadline State Document
Ä 10195001 / 7
1 Sep 2023
Amendment entry In force
1 Sep 2023
PDF
Ä 10195001 / 6
10 Sep 2020
Amendment entry In force
10 Sep 2020
PDF
Ä 10195001 / 5
4 Sep 2020
Amendment entry In force
4 Sep 2020
PDF
Ä 10195001 / 4
19 Jan 2018
Amendment entry In force
19 Jan 2018
PDF
Ä 10195001 / 3
7 Dec 2017
Amendment entry In force
7 Dec 2017
PDF
Ä 10195001 / 2
6 May 2016
Amendment entry In force
6 May 2016
PDF
Ä 10195001 / M1
5 May 2016
Ruling to eliminate deficiencies 20 May 2016 Deficiencies eliminated
6 May 2016
PDF
Ä 10195001
14 Apr 2014
First entry In force
14 Apr 2014
PDF

Sources: e-Äriregister and EMTA. Data updated 1 Nov 2026. Open at the source ↗ · Report an error in the data