Upla Play OÜ
Upla Play OÜ is a OÜ based in Haage küla, registry code 11496045, status: active. Main activity: Activities of advertising agencies. Its annual report for 2024 shows revenue of €3 500 and 0 employees.
Q3 2026 · data from the Tax and Customs Board (EMTA)
Position in the industry
- Labour taxes per employee 59 €above 2% of companiesindustry median 1 523 € · companies in the industry: 1 026
- Revenue · 2024 3 500 €above 32% of companiesindustry median 14 799 € · companies in the industry: 4 013
- Net profit margin · 2024 41.9 %above 73% of companiesindustry median 10.8 % · companies in the industry: 3 103
Taxes and turnover
- Company
- Industry median
Industry: Activities of advertising, market research and public relations (the EMTAK division of the main activity). Median: half of the industry is above, half below.
| Quarter | Turnover, € | State taxes, € | Labour taxes, € | Employees |
|---|---|---|---|---|
| Q3 2026 | — | — | 59 | 1 |
| Q2 2026 | — | — | 73 | 1 |
| Q1 2026 | — | — | 46 | 1 |
| Q4 2025 | — | — | — | 1 |
| Q3 2025 | — | — | — | 1 |
| Q2 2025 | — | — | — | 1 |
| Q1 2025 | — | — | — | 1 |
| Q4 2024 | — | — | 23 | 1 |
| Q3 2024 | — | 5 | 41 | 1 |
| Q2 2024 | — | — | 67 | 1 |
| Q1 2024 | — | — | — | 1 |
| Q4 2023 | — | — | — | 1 |
| Q3 2023 | — | — | — | 1 |
| Q2 2023 | — | — | — | 1 |
| Q1 2023 | — | — | — | 1 |
| Q4 2022 | — | — | — | 1 |
| Q3 2022 | — | — | — | 1 |
| Q2 2022 | — | — | 42 | 1 |
| Q1 2022 | — | — | 46 | 1 |
Q3 2026 · calculated from EMTA data
Financials by year
- Company
- Industry median
Industry: Activities of advertising, market research and public relations (the EMTAK division of the main activity). Median: half of the industry is above, half below.
- Company
- Industry median
Industry: Activities of advertising, market research and public relations (the EMTAK division of the main activity). Median: half of the industry is above, half below.
- Company
- Industry median
Industry: Activities of advertising, market research and public relations (the EMTAK division of the main activity). Median: half of the industry is above, half below.
- Company
- Industry median
Industry: Activities of advertising, market research and public relations (the EMTAK division of the main activity). Median: half of the industry is above, half below.
| Year | Revenue, € | Net profit, € | Labour costs, € | Assets, € | Equity, € | Employees |
|---|---|---|---|---|---|---|
| 2024 | 3 500 | 1 467 | 1 987 | 2 780 | 2 780 | 0 |
| 2023 | 567 | -47 | 0 | 1 698 | 1 312 | 0 |
| 2022 | 3 075 | 216 | 1 991 | 1 467 | 1 359 | 1 |
| 2021 | 9 733 | 3 689 | 5 751 | 1 748 | 1 143 | 1 |
| 2020 | 2 780 | -3 522 | 3 817 | 298 | -2 546 | 1 |
| 2019 | 3 730 | -11 385 | 5 462 | 1 727 | 976 | 1 |
| 2018 | — | — | — | — | — | 1 |
| 2017 | — | — | — | — | — | 1 |
| 2016 | — | — | — | — | — | 1 |
| 2015 | — | — | — | — | — | 1 |
| 2014 | — | — | — | — | — | 0 |
| 2013 | — | — | — | — | — | 0 |
| 2012 | — | — | — | — | — | 1 |
| 2011 | — | — | — | — | — | 1 |
| 2010 | — | — | — | — | — | 1 |
| 2009 | — | — | — | — | — | 0 |
Figures from the company’s own (non-consolidated) balance sheet and income statement. A loss is shown with a minus sign.
Financial ratios for 2024
Annual reports
| Year | Period | Filed | Report | Documents |
|---|---|---|---|---|
| 2024 | 1 Jan 2024 – 31 Dec 2024 | 28 Oct 2025 | Company’s own | e-Äriregister |
| 2023 | 1 Jan 2023 – 31 Dec 2023 | 25 Nov 2024 | Company’s own | e-Äriregister |
| 2022 | 1 Jan 2022 – 31 Dec 2022 | 29 Sep 2023 | Company’s own | e-Äriregister |
| 2021 | 1 Jan 2021 – 31 Dec 2021 | 22 Jun 2023 | Company’s own | e-Äriregister |
| 2020 | 1 Jan 2020 – 31 Dec 2020 | 13 Jul 2021 | Company’s own | e-Äriregister |
| 2019 | 1 Jan 2019 – 31 Dec 2019 | 9 Jun 2020 | Company’s own | e-Äriregister |
Board
- Katri AuserBoard member · since 18 May 2023
Right of representation
Any member of the management board may represent the private limited company in all transactions.
Owners
- Katri AuserNatural person · 2 556 €
Beneficial owners
- Katri AuserDirect ownership · since 15 Jun 2023
Founders and other persons
- Geitti AuserFounder · 10 000 € · 21 Apr 2008
- Kristiina NikopensiusFounder · 10 000 € · 21 Apr 2008
- Lilian MengelFounder · 10 000 € · 21 Apr 2008
- Martin TõntsFounder · 10 000 € · 21 Apr 2008
Activities (EMTAK)
- 73111Activities of advertising agencies Main
Rulings
All rulings (PDF)| Number, date | Title | Deadline | State | Document |
|---|---|---|---|---|
| Ä 20041268 / M8 28 Sep 2026 |
Warning of deletion from the register: annual report not filed | 1 Jan 2027 | In force 28 Sep 2026 |
|
| Ä 20041268 / M7 18 Sep 2025 |
Warning of deletion from the register: annual report not filed | 22 Dec 2025 | Deficiencies eliminated 29 Oct 2025 |
|
| Ä 20041268 / M6 1 Sep 2024 |
Warning of deletion from the register: annual report not filed | 5 Dec 2024 | Deficiencies eliminated 26 Nov 2024 |
|
| Ä 20041268 / M5 8 Jul 2024 |
Warning of deletion from the register: annual report not filed | 11 Oct 2024 | Deficiencies eliminated 24 Aug 2024 |
|
| Ä 20041268 / M4 26 Sep 2023 |
Warning of deletion from the register: annual report not filed | 30 Dec 2023 | Deficiencies eliminated 30 Sep 2023 |
|
| Ä 20041268 / 11 2 Sep 2023 |
Amendment entry | In force 2 Sep 2023 |
||
| Ä 20041268 / 10 22 Jun 2023 |
Amendment entry | In force 22 Jun 2023 |
||
| Ä 20041268 / 9 18 May 2023 |
Amendment entry | In force 18 May 2023 |
||
| Ä 20041268 / M3 15 May 2023 |
Ruling to eliminate deficiencies | 14 Jun 2023 | Deficiencies eliminated 18 May 2023 |
|
| Ä 20041268 / M2 12 May 2023 |
Ruling to eliminate deficiencies | 11 Jun 2023 | Deficiencies eliminated 18 May 2023 |
|
| Ä 20041268 / 8 16 Jan 2022 |
Amendment entry | In force 16 Jan 2022 |
||
| Ä 20041268 / 7 13 Feb 2018 |
Amendment entry | In force 13 Feb 2018 |
||
| Ä 20041268 / 6 18 Jan 2018 |
Amendment entry | In force 18 Jan 2018 |
||
| Ä 20041268 / 5 4 Dec 2017 |
Amendment entry | In force 4 Dec 2017 |
||
| Ä 20041268 / 4 29 Dec 2016 |
Amendment under Commercial Code § 525 (2) | In force 29 Dec 2016 |
||
| Ä 41268 / 3 11 Aug 2009 |
Amendment entry | In force 11 Aug 2009 |
||
| Ä 41268 / 2 9 Jul 2009 |
Amendment entry | In force 9 Jul 2009 |
||
| Ä 41268 22 Apr 2008 |
First entry | In force 22 Apr 2008 |
||
| Ä 41268 / M1 21 Apr 2008 |
Ruling to eliminate deficiencies (to be served) | 21 May 2008 | In force 21 Apr 2008 |
Sources: e-Äriregister and EMTA. Data updated 31 Oct 2026. Open at the source ↗ · Report an error in the data